At the beginning of IBORN’s story, the UI/UX department didn’t exist and most of the work was done without the designs. Each concept was defined in the minds of the people, or by brainstorming the ideas on a whiteboard at least.

UI/UX designer and software engineers discussing mockups.

Due to this, the time needed for the client to see a working prototype was far longer than it is now. For some of the projects, we used to hire external designers, but this path wasn’t efficient because the design wasn’t evolving in the process.

Today we have a team of five designers and we are still growing. The designs are at the forefront of the development process and the design thinking is fully implemented. We analyze and discuss every screen and every decision and this part of the process involves critical thinking with each step in order to improve the results.

UI/UX designer and QA engineer testing prototypes.

As time went by, our technologies changed as well, and even though we started by using Sketch and InVision the team moved to Figma, and we have implemented our UI/UX services on 12 projects so far.

In the future, we are planning to use design thinking as part of every project handled by IBORN including a more streamlined designing process, even more efficient and refined than it is now including improved versioning of designs.  

This will make the specification of components easily transferable to Angular or React so that we can open tests and analytics using the most modern tools. 

And last but not least, we plan on redefining the 
IBORN Standards for Design which will allow us to constantly improve our process.