Due to the health crisis, we're suffering, many researchers and scientists are collecting and sharing data, to learn from viruses and manage future pandemics. One of the technologies that are being used is machine learning.
Your company may not be the size of Netflix or Amazon, but you can still apply Machine Learning to make it better. This technology can be used to define and apply strategies, predict future actions and optimize and automate processes in areas as diverse as marketing, operations, human resources or finance.
It may not seem that Tourism and Big Data have a lot in common, but in fact, they have more in common than you may think. With the new technological developments, it is possible to refine tourism proposals and essentially help companies in the tourism and hospitality industry grow and become more efficient.
Companies don’t always understand the advantages of Machine Learning, which in turn prevents them from starting to implement it. In fact, the lack of information and understanding is the key issue. We explained the advantages of Machine Learning in our previous blog article.
Thanks to technological advances, concepts like machine learning no longer seem obscure or meaningless. This particular concept revolves around the ability of software to learn by adapting certain algorithms, usually by entering data into the system.